Apple strengthens pro-Arabic stance
Apple's Arabic support is becoming a consistent feature of its releases and products are already available, which have been custom-made for the Arab market. These Arab-oriented products include the Textra Freehand, Textra Illustrator and ArabiX, which are used in sync with other Macintosh products.
The central product in Apple's efforts to entice the Arab world, is the Arabic-enabled Mac OS X V10.2 Jaguar. The product carries Apple's sense of loyalty towards the Arab market and has, expectedly, been extremely successful in the region.
Arab Business Machine (ABM) was established in 1986, specifically to cater for the Arab market. ABM have a large distribution network all over the Middle East, and represents major brands, such as Apple, Macromedia, ForMac and Iomega. — (menareport.com)
© 2002 Mena Report (www.menareport.com)