Arabian Automobiles Reports Significant Growth of Infiniti Sales in 2006
Arabian Automobiles, exclusive dealer for Infiniti in Dubai and the Northern Emirates, recently released 2006 year end sales figures for Infiniti in the UAE. 2006 sales have dramatically grown at a rate of 65% compared to 2005, in the highly competitive UAE automobile market. Infiniti concluded the year at a high note as it started it topping the sales of Japanese luxury cars in the first quarter of fiscal year 2006.
“We’re thrilled that the Infiniti line up expansion brought along an increasing popularity of the brand and growing demand for all Infiniti models which was reflected in growing sales” said Michel I. Ayat, General Manager at Arabian Automobiles.
Re-launched in the GCC market in 2004, today Infiniti is one of the most recognized luxury brands in UAE. Sales have been more than doubling year-to-year, and the trend is expected to continue especially after the launch of the all new M45 and the new G35 before end of 2006.
“To sum up the year, the huge success of the Infiniti FX35 backed with high demand for the QX56 SUV, G35 Sedan and the G35 Coupe proves that Infiniti is undoubtedly the fastest growing luxury brand in the UAE,” added Ayat.
Inline with its commitment to the regional and global goals of the Value-Up plan which include increase in sales volumes and expansion of Infiniti markets with adding value to all stakeholders, Arabian Automobiles has recently announced its adoption and soon to be full implementation of Infiniti’s unique promise of Total Ownership Experience which includes the dedicated showrooms and after sales facilities and services.
“We attribute Infiniti’s recorded success in 2006 to the unique combination of its design philosophy along with class leading performance in its various models, and yet expect further loyalty and expansion with the positive ownership experience that translates the brand promise of product and customers experience” added Ayat.