Bates PanGulf to play stronger regional role in Cordiant Communications Group
The strategic regional role of Bates PanGulf has been significantly enhanced by its international partner, the Cordiant Communications Group, with a raft of changes that include the appointment of Avi Bhojani as Regional Chief Executive Officer for the Middle East, South Asia and Africa.
He also becomes a member of Cordiant's Pan-European Board of Directors and Executive Committee. Avi, presently General Partner of Innoventure Partners and Vice-Chairman of Bates PanGulf, will take on an additional role with responsibility for the Dubai-Region – effectively managing a market of up to 1.6 billion consumers out of the Dubai hub on behalf of Cordiant.
As Regional Chief Executive Officer, Avi Bhojani and his team will be able to offer services from other Cordiant Communications Group companies including the core advertising agency Bates Worldwide, Bates Healthworld and Fitch Worldwide.
Bates PanGulf offers a fully integrated communications service to customers across the region from offices through the services of its three operating divisions – Bates PanGulf Advertising, Bates PanGulf PR and 141 PanGulf.
The Dubai office is also the regional headquarters for Bates' operations in the Middle East, North Africa and South Asia – including Amman, Beirut, Cairo, Damascus, Kuwait, Jeddah, Calcutta, Delhi, Mumbai, Dhaka, Colombo and Karachi. — (menareport.com)
© 2002 Mena Report (www.menareport.com)