Beautybay debut’s in northern emirates
Beautybay, the beauty concept from Landmark Group further strengthened its network with the opening of new stores in Fujairah and Ras Al Khaimah. Both stores are located at Centrepoint; Dana Plaza in Fujairah and Al Dhait area in Ras Al Khaimah.
Determined to redefine the concept of multi-brand retail in the beauty industry, Shuja Jashanmal, CEO, Beautybay stated; “Beautybay was launched at the Oasis Centre in March this year and is expanding rapidly according to plan – we have opened five doors in six months. Fujairah and RAK have always been on our radar due to the commendable economic growth of these Emirates, presenting promising markets for us. Our product portfolio attracts and caters to locals and expatriates alike.”
Keeping with the trademark Beautybay store format; the stores have familiar interiors with exclusive brand stations and category bays. Geared to provide a holistic shopping experience, these stores provide in-house fragrance consultants, professional make-up artists and skincare specialists providing personalized beauty advice and care.
The CEO continued, “Beautybay is a retail concept that promises to offer a welcoming retail environment with warm customer service and a wide variety of exclusive and value products. With more store launches in the pipeline and expanding exclusivity in brands, Beautybay is poised for robust growth in the beauty sector.”