LG enters Middle East GSM market with two new handsets
Consumer products manufacturer LG Electronics has entered the Middle East GSM market with the launch of two mobile phones in the United Arab Emirates (UAE), stated a company press release. The company has appointed Al-Seyagh Brothers Trading as its UAE distributor.
“We chose the UAE for the regional launch because at 58.5 percent, it has the Arab World’s largest concentration of mobile phone users and is currently 11th worldwide… we hope to sell 50,000 phones by the end of this year, which represents 10 percent of the UAE retail market,” stated Managing Director of LG Electronics in the Gulf, P.C Choi.
Standard features of LG’s new 600 and 510W phones include a WAP 1.1 browser with a green five-line display full graphic LCD internal screen; Ezi-Text with predictive word input for fast SMS messaging; data and fax service; up to 180 seconds of voice recording; voice dialing for up to 20 names; one touch vibration mode, PC sync and a PIM function for scheduler, a phone book which can store up to 500 numbers and up to 31 ring tones.
The UAE is the fourth country to receive LG’s GSM mobile phones, which were last year launched in Germany, Italy and China. Authorized service centers in Sharjah and Dubai include Al-Seyagh Brothers, Axiom Telecom, Telephonica, On touch and Mobile Mubarbak and Fono in Abu Dhabi. LG plans to roll out its mobile phone range into Oman, Bahrain and Qatar later this year. — (menareport.com)
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