New Ford dealers in the UAE to invest $20 million
Ford Middle East and North Africa (MENA) announced the appointment of Al-Tayer Motors and Omeir Bin Youssef Group as the new Ford, Lincoln and Mercury importer-dealers in the United Arab Emirates. This move follows the de-registration of Galadari Automobiles, the former Ford, Lincoln and Mercury dealer.
In Dubai and the Northern emirates, the three brands will be represented by Al-Tayer Motors, while in Abu Dhabi and Al Ain they will be represented by the Omeir Bin Youssef Group. "We are thrilled to be back in business in the UAE, and to be able to support our customers here again," said Jim Benintende, managing director of Ford MENA, at the company's news conference in Dubai, Thursday, November 29.
Over the next three years, both dealers will be investing over $20 million in the building and setting up of service facilities in Dubai and Abu Dhabi for Ford, Lincoln and Mercury customers. "We intend to re-establish consumer confidence in our brands,” added Benintende. — (menareport.com)
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