Electronic and gadget enthusiasts are being celebrated during the ‘Electrocity’ campaign at Bahrain City Centre, which runs until April 28th. The city has turned electric with excitement for 39 days during which shoppers can win 39 electronics prizes, plus a grand prize package worth BD 3,000. An electronics exhibition is on display in the Central Galleria showcasing the hottest and latest electronics prizes available to win.
“The ‘Electrocity’ campaign appeals to our large audience of tech-savvy shoppers in the community who stay on top with the latest trends and gadgets in the market,” said Duaij Al Rumaihi, Senior Manager for Bahrain City Centre. “We brought together the best in technology to allow visitors to shop-to-win exciting prizes that our electronics stores have to offer. In addition, we are eager to announce an online component using social media. The competition encourages visitors to get imaginative to best capture the weekly theme and enter to win some spectacular prizes.”
During the campaign, customers who spend just BD25 at any store in Bahrain City Centre will have the chance to win some of the newest tech toys at the end of the 39-day promotion. In addition, shoppers are encouraged to follow Bahrain City Centre’s Facebook and Twitter pages and take part in the ‘Electrocity’ photo competition. The competition is an opportunity for people to be creative, have some fun and get the chance to win an iPhone 4s. Each week a different photo theme will be announced at the ‘Electrocity’ display, at the customer service desk and online via Facebook and Twitter. To enter, simply snap a creative photo capturing the theme inside Bahrain City Centre and post on the BCC Facebook page or tweet @BahrainCityCtr using the hashtag “electrocitycentre.” The most creative photo each week will win an iPhone 4s!
The fun doesn’t stop there. In the lead up to the Bahrain Grand Prix, Bahrain City Centre Central Galleria will also feature an authentic Formula 1 race car, adding to the overall excitement of new, state-of-the-art technologies. Shoppers can enter to win tickets to the Bahrain Grand Prix. Draws will be held on March 28th, April 4th and April 11th. A total of 30 tickets will be given away.
With three different ways to win prizes, the ‘Electrocity’ campaign is sure to be the buzz until April 28th.