Emaar Retail LLC, the premium leisure and entertainment provider, highlighted its support to World Down Syndrome Day 2013, by participating in a Walkathon, organised in Downtown Dubai. Emaar Retail also focused on further raising awareness on the genetic disorder through various initiatives held across its world-class leisure assets.
Representatives of KidZania®, the award-winning children’s edutainment centre, and Dubai Aquarium & Underwater Zoo, one of the largest and most diverse indoor aquariums in the world, took part in the Walkathon. The participants wore scarves and badges provided by the UAE Down Syndrome Association (UAEDSA).
Dubai Ice Rink, the Olympic-sized ice-skating and events venue and SEGA Republic, the largest of its kind indoor theme park attraction in the Middle East, both located in The Dubai Mall, took part in the initiative to raise awareness on the genetic disorder in Dubai’s communities, by promoting the UAEDSA cause in the attractions.
Arif Amiri, Chief Executive Officer, Emaar Retail LLC, said: “We are privileged to support UAE Down Syndrome Association by taking part in the Walkathon as well as by offering the Association immense visibility across our leisure components. As Dubai’s most popular leisure attractions, frequented by thousands of people daily, our various assets help strengthen community engagement and serve as ideal platforms to communicate socially relevant messages. We hope the day will make a difference and that residents and visitors will gain a stronger understanding of Down Syndrome.”
UAEDSA was founded in 2006 and aims to provide better quality of life and support to those who are suffering from Down syndrome.
Emaar Retail LLC manages a strong portfolio of exclusive leisure and retail concepts including Dubai Aquarium & Underwater Zoo featuring the Guinness World Record for the largest acrylic viewing panel and thousands of aquatic animals; the unique children’s’ edutainment centre KidZania; Reel Cinemas, the UAE largest megaplex with 22-screens; Dubai Ice Rink, the Olympic-sized ice-skating and events venue, and SEGA Republic, the region’s first and largest SEGA indoor theme park - all in The Dubai Mall. Emaar Retail has also established the ‘premier’ Reel Cinemas Cineplex and rolled out a new SEGA Republic Game Zone and ‘Skate Zone’ the first outdoor skating rink in Dubai at Dubai Marina Mall.