LG Electronics (LG) unveiled its latest flagship Smartphone, the LG G2, the handset shifts the paradigm in Smartphone design by placing all the buttons on the rear of the device, making it the first Smartphone to be completely devoid of buttons on the sides of the device, besides its technical specifications, which are the highest of standards and most superior.
Commenting on this development Tae Hun Ryu , Managing Director "LG Electronics" Levant, explained that the new launch reflects the keenness of the company to give its clients an exceptional experience inspired by the behavior and lifestyle of Smartphone users around the world. The new handset marks the starting point for a new generation of smart phones, with new standards for the design and specifications of Smartphones. He further noted that the "G2" offers wide possibilities due to the company's tireless efforts and significant investments in research and development.
He concluded by saying: "We are proud to be the first movers in inventing the G2, which makes it the first Smartphone that learns from its users. We are sure that it will ignite a round of competition between us and our competitors that will be channelled to our advantage”
The handset "G2" is based on the Android system version 4.2.2, screen measuring 5.2 inches, and 1920x1080 pixels picture quality with an IPS high-definition (Full HD) user interface, as the screen is the top in terms of brightness, of 450 nits, which does not make it only of high brightness, but richer in colors. In a related context, LG’s innovative Dual Routing technology reduced the phone’s bezel to a mere 2.65mm on the side edge making it easier to hold the phone with one hand in today’s popular 2.7-inch width Smartphone category. The new phone is available with a battery made of silicone material which increases the battery capacity of 3000 mAh, thereby enhancing the speaking time afforded by phone, about 18% more.
LG further enhanced its flagship mobile with a GRAM memory in order to reduce energy consumption by 26%, and increase the time of use by 10%. It also boasts the most advanced of Qualcomm processor, the quad-core Snapdragon 800 processor of 2.26 GHz frequency, designed to enable users to view and record video clips and audio files with superior accuracy and better standards of graphics and data transmission combining speed, accuracy and image clarity.
The G2 is also equipped with two cameras, a front 2.1MP camera, and a 13MP back Optical Image Stabilizer (OIS), the LG G2 is able to capture clear images even when in motion or in dim lighting. With the ability to take 1080p videos at 60fps, it has set a high bar for other smartphones. In addition, LG G2 offers 24 bit/192kHz Hi-Fi playback that reproduces studio-like quality sound, far superior to a CD.
The phone’s sleek design boasts smooth edges, free of buttons. Instead, the buttons are found on the mobile’s rear and below the camera. The dial can control the volume, while the power button can also activate the camera function or run the “QuickNote” application to record notes when pressed for a longer time period. This arrangement makes taking notes and pictures easier than ever before. In addition to its bold and unprecedented design, the G2 phone comes with a KnockON feature that enables the user to switch the phone power on or off with utmost ease and comfort and only by touching the screen twice in a row. Furthermore, the rear key boasts LED lights that enable the user to be informed once he/she receives a notification should the phone be flipped faced down.
One of the outstanding features in the G2 mobile is the “Guest Mode” feature that protects users’ privacy. Through it the user can choose what to display for each person using the handset, thus running a locking mode of its own. The handset can also be used as a remote control for home appliances, as it supports infrared technology. The “Slide Aside” feature also enables users to use three fingers on the application to drag to the right, or to save it in the background.
Furthermore, the phone’s new bouquet comes with a wide range of unprecedented features, thus increasing the demand for it. This fact had inspired LG Electronics to start a pre-ordering campaign on its Facebook page, allowing the first 100 pre-bookers to win a free “Quick Window” cover specially designed to protect their valuable device in Black and white colors for free.