Optimus Technology and Telecommunications and Huawei Technologies announced their inaugural channel event in Dubai was a success with 34 partners attending the event. At the event, both Optimus and Huawei launched a number of incentive programs for its channel partners ranging from cash rewards in addition to holidays and gadgets. The executive team at Huawei’s Enterprise Business gave detailed insights into their entire Unified Communication, Data Networking and Security product portfolio with solution demos and explained the Huawei Channel Program clearly highlighting the benefits that a partner would gain from partnering with the company.
“We recently signed a value-added distribution agreement with Huawei and wanted to introduce their products and their regional business strategies to our channel network. Senior executives and technical experts from Huawei and Optimus made presentations, held demos and explained our current channel and loyalty programs. We also introduced new programs for Huawei’s products to our partners and are confident the program will help increase Huawei’s market share in the Middle East. Our first channel event for Huawei was a success and we look forward to holding more such events in future,” says Meera Kaul, Managing Director of Optimus Technology & Telecommunications.
Experts from Huawei gave an overview of its best-in-class products, exciting partner programs and announced its compelling Sales Performance Incentive Programme (SPIP) for its certified channel partners. The event was also an opportunity for Huawei to meet with partners and for the channel to understand and align their revenue strategies with Huawei as a product portfolio. As a follow-up of this event, Optimus will offer its channel partners a view to training, skill development, consultancy services through its value added services portfolio. This will aim to help partners sell solutions, marketing as a service; and an entire host of capacity building services to enable them to position and sell the product efficiently and effectively. The company will also train its partners to enhance their service capabilities and address customer requirements appropriately.
Huawei considers its channels as strategic partners and continues to expand its partner network. Building a mutually beneficial and transparent relationship is key for Huawei to run a good channel program along with having a structure to motivate, incentivise and reward partners. Huawei Enterprise works closely with their value added distributors and partners from different levels to deliver the best solutions to end users, focusing on different industries such as government, public utilities, finance, energy, power , transportation and large enterprises. The team of qualified and certified consultants at Huawei Enterprise, consists of sales people, highly experienced pre-sales specialists, skilled professional service experts, and, of course, a dedicated channel team, who are completely focused on ensuring a strong relationship with their valued channel partners.