Shadi Bakhour, the new General Manager of Canon Emirates (CE)
Canon Middle East (CME), a leader in imaging solutions, has recently announced the appointment of Shadi Bakhour as the new General Manager of Canon Emirates (CE).
With his extensive experience as a senior sales and marketing executive in the region, Bakhour is expected to provide leadership stability and bring fresh business insights, driving Canon Emirates’ growth plans for 2012 and beyond and supporting the company’s future business direction as it moves towards becoming a solutions and services-oriented organization.
“The appointment of Shadi Bakhour coincides with the announcement of Canon’s plans to accelerate business growth in the UAE and across the region. Mr. Bakhour’s management skills and extensive industry know-how will surely be crucial as he takes up the challenge of leading Canon Emirates to achieve long-term business growth. CE represents Canon’s direct operations in the business imaging solutions industry, and in line with our closer to customers strategy, Shady will be leading CE to be closer to the UAE’s business market and drive the company’s future plans of providing customers value-added solutions and services,” said Anurag Agrawal, Managing Director, Canon Middle East.
Shadi Bakhour said: “Canon is one of the most well respected and renowned brands in the world, so it is definitely an honour to be part of this great organisation. I look forward to the challenge of continuing Canon Emirates’ strategy, guiding the company towards the next phase of its growth plans and further strengthening its position as world leader in imaging solutions. It is a huge responsibility to build up on what Canon has achieved so far in the UAE market, but I am confident that Canon Emirates has invested in all the right people and resources to realize its growth plans.”
Bakhour, who previously served as Director of Sales & Marketing Operations at Xerox Saudi Arabia, has an Executive Masters degree in Business Administration from the American University of Beirut (AUB) in Lebanon and is a Lean Six Sigma Green Belt holder.
Canon Middle East, a subsidiary of Canon Europe, is the regional headquarters for Canon in the Middle East and North and East Africa and is based in Dubai, UAE. Canon has been doing business in the Middle East for more than 40 years through distributors and partners, gradually building a solid customer base and significant market share in the region. Following the opening of a representative office in Dubai in 1998 to help channel partners with additional on-the-ground support, Canon went on to establish a full subsidiary with extensive logistics facilities in 2001.