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Toshiba Gulf FZE announces today the launch of the Toshiba Store on Tejuri.com, the region’s first e-shopping mall supported by Department of Economic Development (DED) in Dubai. The store will offer a wide range of Toshiba products including the latest laptop range, Tablets and hard drives.
“Our presence on Tejuri.com is a great way to reach our valued customers, and it complements our go-to-market strategy,” shares Santosh Varghese, General Manager, Digital Products and Services, Toshiba Gulf FZE. “Tejuri.com has fulfilled its promise of delivering a convenient, secure, 24-hour online shopping platform, and we’re happy to be on board with them.”
“Online shopping is very popular in the Middle East market. It is important for Toshiba to reach out and be available anytime, anywhere to our customers,” furthers Varghese. Toshiba hopes to target various customer profiles to take advantage of the online shopping benefits including convenience of express delivery, 24-hour shopping, and wide selection of Toshiba products.
According to a study by the Interactive Media in Retail Group and commissioned by Visa, the MENA region represents the fastest growing e-commerce region worldwide with an estimated 45% year on year increase [USD10bn in 2011 to USD15bn in 2012]. Internet usage in the region has grown by a staggering 1,500 per cent since 2000, up from a mere 1.2 million users in 2000 to a massive 18.7 million in 2010.
Ayaz Maqbool, Managing Director of Tejuri.com said: “We are delighted to announce our partnership with Toshiba and excited to enable the brand’s fans to enjoy a whole new virtual shopping experience. Being a natural extension of Dubai’s world class retail industry, our objective is to provide brands like Toshiba a safe and easy online shopping platform, which also enables them to expand beyond their traditional customer base.”
Tejuri.com will be offering various payment options including cash on delivery to Toshiba customers. Prices of the Toshiba products offered at the online shopping portal will be the same as the prices offered at the retailer shops. Customers will also receive support via its call centre service.
Toshiba will be offering its latest products including the Satellite C50 and C50t, Satellite L50t, Portégé Z10t and Excite Tablets.
The Satellite C50 and C50t are stylish range of affordable and powerful laptops ideal for everyday computing. The Satellite C50 and C50t are powered by 3rd Generation Intel® Core, Celeron or Pentium processors. These are equipped with a touchpad that features modern gesture support for ultimate convenience.
While the Satellite L50t, running on the latest Windows 8, is powered by 4th Generation Intel® Core processors which are guaranteed to deliver speed and high quality performance.
The Portégé Z10t delivers excellent speed and performance as users may expect from a device built for business. It allows users to switch instantly between a laptop and a tablet simply by detaching the screen from the keyboard. Equipped with a 29.5cm, Full HD touchscreen display, the Portégé Z10t is the ideal choice for on-the-go professionals who need a versatile device that offers bigger screen than most tablets, and the ultra-responsive performance of a laptop.
Equipped with up to 2GB of memory and up to 64GB of storage, the high performance Excite Tablet Series delivers plenty of power required for running heavy applications simultaneously, console-quality gaming, fast web browsing and amazing entertainment.