Fresh off the heels of drupa 2012 where more than 100,000 people visited the Xerox booth, the man leading the company’s graphic communications charge, Jeff Jacobson, said “drupa is only the beginning. Going forward we will further strengthen relationships with customers, deliver technology and services that make print more relevant and earn the right to be the industry leader.”
In addition to displaying an array of digital color and mono technology, services and business development tools at drupa, Xerox also:
Sold more than 300 digital systems, workflow and finishing solutions including the Xerox CiPress 500 Production Inkjet System, the new iGen 150 Press, the Color 1000 Press and the Xerox 700 family of presses.
Exceeded the number and quality of contracts signed and sales goals.
Generated more than 14,000 specific requests for information about Xerox’s solutions – twice as many as expected.
Engaged in more than 4,500 social media conversations on Twitter and Facebook.
There was strong interest in the CiPress 500 with CW Niemeyer Druck purchasing the system to produce individualized magazines, direct-mail pieces and catalogues. “Since the CiPress prints on the same substrates as our offset presses we will no longer need to use expensive coated substrates,” said Joachim Glowalla, director, CW Niemeyer Druck.
Xerox’s virtual drupa trade show is now live and offers a collection of videos capturing highlights from the show, including technology announcements and customer stories.