Rising British smartphone maker Wileyfox introduces two models to GCC
"We aim to give users the freedom to create their own unique smartphone experience," said Wileyfox MEA managing director Nitin Sood. (Twitter)
Wileyfox is boldly entering the GCC smartphone market with its Swift and Storm, introducing cyanogen Operating System 12.1 to the region, and providing the tech-savvy GCC market with limitless customisation options, and enhanced privacy settings.
The newly established British smartphone manufacturer is providing early adopters with a unique opportunity to experience the latest in technology at unbeatable prices. Since their launch on Amazon in the UK last month, both the Wileyfox Swift and Storm, have been rated among the top five hot new releases, have been placed on the best sellers list, and have seen similar recognition with launches in other key markets across Europe and Russia. Following the success in Europe and Russia, Wileyfox has revealed that the Swift and Storm devices will be available across the GCC in November, exclusively online, through the region's largest online retailer, Souq.com.
"Wileyfox recognises that each smartphone user has unique requirements and usage preferences. Smartphone users are also storing valuable and sensitive data on their devices, increasing the need for high privacy levels. We aim to give users the freedom to create their own unique smartphone experience with advanced customization features, and enhanced privacy settings. Our powerful and reliable products are carefully crafted, featuring cutting-edge technology, to provide tech-savvy GCC users with a cost-effective platform to practice their creative technical skills," said Nitin Sood, managing director, Wileyfox MEA.
Ronaldo Mouchawar, CEO & Co-Founder of Souq.com commented, "The smartphone sector in the Middle East is really opening up as new brands enter the market, proving that high quality does not necessarily mean a huge cost. With one of the highest mobile phone penetration rates, the Middle East is a ripe market for Wileyfox and we are proud to be partnering with such an innovative brand. We are experiencing an uplift in smartphone sales, particularly amongst the tech savvy younger generation, so we are confident of Wileyfox's success in entering the market exclusively with Souq.com."
Based on Android Lollipop 5.1, Cyanogen OS 12.1 is known for its revolutionary personalisation features, intuitive interface, speed, improved battery life, enhanced apps, and leading security features. Both devices are built with Qualcomm Snapdragon processors, offering superior battery life, have dual-SIM functionality, and support 4G LTE connectivity.
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