Samsung’s sales reach $1.5 million in the Middle East
Samsung Electronics recorded $1.5 billion in sales for 2002 in the Middle East and Africa (MEA) region. The company aims to grow its revenues by 27 percent to $1.9 billion in the MEA region for 2003.
Samsung MEA is headquartered in Dubai. The company markets its digital devices portfolio through handheld products, IT, home appliances and audio-visual. Through a network of over 40 distributors, Samsung MEA looks after the distribution of its digital devices across the Middle East and Africa.
The company has also invested in a service subsidiary, located in the Jebel Ali Free Trade Zone in Dubai. The 3000 square meter service facility recently completed six years and is among the largest within the Gulf Cooperation Council (GCC) countries. — (menareport.com)
© 2003 Mena Report (www.menareport.com)
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