TechnoPark to be base for Bayer Group Middle East operations
TechnoPark, the science and technology facilitator of Economic Zones World, will be home to Bayer Group's recently formed Joint venture, BaySystems Pearl. A lease agreement for the land was signed recently between the two companies.
The site will also be the regional headquarters of the Bayer Group, and will showcase an innovation centre displaying various high-tech products and innovative manufacturing technologies utilising Bayer MaterialScience raw materials. “Our new site at TechnoPark is the ideal base for BaySystems Pearl and the Bayer Group’s Middle East headquarters. It is strategically located between the Jebel Ali Port and the new, upcoming Jebel Ali airport allowing for excellent logistics and easy regional travel. Bayer is happy to be here.” says Stephan Rosenthal, Managing Director of Bayer Middle East.
As the leading provider of Polyurethane systems for the construction, automotive and comfort industries in the region, BaySystems Pearl will now be closer to one of its most vibrant markets. The company will also provide the technology and processing know how for various insulation applications in the rapidly growing construction market of the Middle East.
“The innovative products and technologies offered at BaySystems Pearl will provide important solutions for sustainable construction in the region,” explained Feroz Saleem, M. D. BaySystems Pearl.
TechnoPark MD Hamad Al Hashemi said: “We are happy to provide BaySystems Pearl its base in TechnoPark. They have chosen the right place to operate from. TechnoPark is keen to ensure that its clients have the ground advantages, both in terms of technological and infrastructural support.”
“The timing of the new tie-up is significant. Dubai is focusing on turning itself green on energy conservation and environment protection. As providers of Polyurethane insulation systems, which play major role in green building concept, BaySystems Pearl will have a key role in the effort,” Hashemi said.
TechnoPark is now positioned as the premier technology facilitator, with specialised clusters that can meet the demands of any modern high-tech facility. Its efforts to promote technological transfer have prompted many innovation-oriented companies to pitch base there.
Bayer, with core competencies in the fields of health care, nutrition and high-tech materials, is represented around the world by 350 companies. Globally headquartered in Leverkusen, Germany, the group achieved sales of EUR 28.96 billion in 2006. The company had 106,000 people working for it worldwide.
The three subgroups and three service companies — Bayer HealthCare AG, Bayer CropScience AG and Bayer MaterialScience AG — operate independently, led by the management holding company. The Corporate Center supports the Group Management Board in its task of strategic leadership.