Visa launches new Gulf campaign
The International Visa Company has recently launched a new comprehensive program aimed at familiarizing all dealers in the Gulf region with the various services offered by Visa.
According to Al-Bayan newspaper, this ambitious campaign launched by Visa plans to encompass more than 10,000 dealers in the region, in addition to stores, gas stations, restaurants and hotels.
The program consists of two parts: replacing all the old Visa billboards, stickers and signs in the region with new and more visible ones as well as arranging regular visits to local stores by Visa sales staff in an effort to convince customers to use the Visa card. –(Albawaba-MEBG)