Imseeh Jewelry ties up with World Diamond Council in a unique initiative for the first time in Jordan

Enlarge Image

RELATED ARTICLES

• Ishi's first diamond store opens in Dubai
• Saudi Arabia world’s fourth largest diamond market
• Rosy Blue, the world’s largest diamond manufacturer launches branded jewelry in the GCC region.

Imeesh Jewelry, a pioneer jewelry brand in Jordan, held a cocktail reception celebrating its 50th Anniversary, and hosted expert Peter Boeston, from the World Diamond Council together with Chantelle Aboud, World Diamond Council’s representative in the Middle East region.

“Since our inception in 1957, our main and ultimate goal has been achieving standardized quality, creativity and offering top of the line products.  We also seek to achieve the highest levels of customers’ service and satisfaction.  We have worked hard to build our reputation and have made a distinguished trade mark in the Jordanian jewelry market,” said Osama Imseeh during a presentation that featured Imseeh’s achievements over the years.

“I would like to congratulate Imseeh on their 50th Anniversary. We recognized that this is a prosperous market full of potential.  We are planning to conduct specialized training courses in the field of diamond classification in the near future.  We hope to cooperate with Imseeh Jewelry to launch new initiatives bringing original quality services to the Jordanian market,” said Peter Boeston, expert, World Diamond Council.

Boeston is an expert in diamond grading, and classifying programmes that comply with internationally recognized practices endorsed by the World Diamond Council. Boeston spoke of diamonds characteristics in terms of its Carat, Color, and Clarity and Cut. “The World Diamond Council is a non-profit organization based in Belgium which has no branches or trade centers in the world.  It has been established for the purpose of studying and examining diamonds and setting standards that identify different types of diamonds, therefore defining the basis for its classification. The organization also employs a number of representatives aiming to raise global awareness of diamond classification.” added Boeston.

“We are pleased with this collaboration with Imseeh Jewelry, as we believe that this cooperation is a true testament of our profound trust in Imseeh’s compliance to scientific international standards set by the World Diamond Council and approved by ISO,” said Chantelle Aboud, Middle East Region Representative, World Diamond Council, commenting on this joint initiative.

The celebration was attended by the elite of Jordan including key Jordanian journalists.