Venture Communications, a leading independent full-service communications agency, announced yesterday the big success of the opening round of the UIM F2 Powerboat World Championship held at the Amwaj Marina, Amwaj Islands- Kingdom of Bahrain. Venture Communications has fully re-branded and taken over the full communication for the championship including the development of the new logo, the corporate identity, the creatives, advertising, media buying and planning, public relations, and events as well as securing commercial rights for the UIM F2 World Championship for the upcoming seasons.
Gabby Bechara Chamat, Chief Executive Officer, Venture Communications, said: “We are glad to announce that, as partners with Formula World Sports, the official organizers of UIM F2 Powerboat World Championship, we have accomplished a big success in promoting the event on a regional and international level.”
Venture Communications has set a strategic approach for the international championship to raise awareness in the region and the world from its preparatory stages, “We have announced the championship in Dubai, Paris, Bahrain, and many announcements are still to come in Egypt and other countries around the globe. At Venture Communications we deal with our business partners in a tactical and strategic manner to further develop their business.” added Chamat.
Chamat highlighted the importance of such an international event, “The UIM F2 Powerboat World Championship is no ordinary event to organize and manage so we made sure we sent a fully motivated, highly-qualified and experienced team alongside the organizers in Bahrain. Our public relations and client servicing teams were on top of the show, making sure the event runs smoothly according to the expectations of the crowd, the racers and the organizers,” added Chamat.
The first round of the UIM F2 Powerboat World Championship held in Bahrain on October 15 to 17 was attended by sports enthusiasts and media professionals from the GCC and around the world. The event was participated in by 20 teams representing Italy, UK, Germany, Latvia, France, Spain, Netherlands, Kuwait, Poland, Sweden and the UAE.
Venture Communications is now preparing for the next round of the UIM F2 World Championship round to be held on November 6th and 7th at Port Ghalib, Egypt: “We will make sure that the next championship rounds will exceed whatever achievement we have accomplished from the Bahrain race. Our integrated communication plan will definitely create more awareness for the power boating world championship and will also emphasize the development of the new corporate identity,” added Chamat.
Formula World Sports is the designated promoter of the UIM F2 or power boating world championship which is under the Union International Motonautique or UIM, the international governing body of power boating recognized by the International Olympic Committee. Formula World Sports has been established since 2002 by UAE national Abdul Salam Fairooz with the objective of supporting general sports activities, particularly water sports, across the Middle East and Asia.
© 2009 Al Bawaba (www.albawaba.com)
