Baume & Mercier’s Diamant - a timepiece for the active lady
Women have always been a precious source of inspiration for the Swiss Baume & Mercier watchmaking house. Indeed, from its first ladies watch created in 1920 through to the time-turning Vice-Versa, by way of the slave-bangle Marquise watch in the 50s and the Catwalk cuff watch launched in 1997, Baume & Mercier has never stopped paying tribute to women and their beauty.
Thinking specifically about today’s modern ladies who switch from one lifestyle to another within the same day, the Baume & Mercier design studio has created the new DIAMANT watch. Authentic, strong, elegant and multi-facetted, just like the women who inspired its design, the DIAMANT timepiece by Baume & Mercier will be the watch of all desires.
The watch features a birthmark of distinction - a signature oval crown with an ex-centered diamond! Baume & Mercier also has excellent reasons for making diamonds accessible to all. Women, like diamonds have numerous facets: business girl during the day, a romantic in the evening in the arms of her loved one, relaxed and natural at the weekend in the company of friends. The DIAMANT watch by Baume & Mercier will know how to match each of these facets: a luxury lifestyle watch of everlasting design that moves with versatility and grace from one situation to another in the daily life of an active woman.
A unique line offering a complete range of watches with one diamond or more, mounted on a steel bracelet or leather strap… a must-have to discover in the Middle East market.
© 2008 Al Bawaba (www.albawaba.com)
