The VW pressure's on: 2 Arab singers hopeful for stardom
Two potential Arabic music stars, Hamad al Fardan and Louay al Majed, c. Das Auto.
Specifically designed to support and find new musical talent living in the Middle East, the competition has entered its final stages as music-enthusiasts from across the region begin voting for their favourite, original song on the ‘Your Music. Das Auto’ Facebook page. Highlighting the popularity of Arabic music, the competition has received a great response from creative regional songsters, with the Your Music. Das Auto Facebook page reaching 2,773,723 people so far.
Entrant’s tracks were created to include the specially commissioned Volkswagen beat and the overall winner will receive the once in a life time opportunity to create their own music video. Thomas Milz, managing director, Volkswagen Middle East, said, “Innovation and performance are just some of the qualities that represent Volkswagen and the qualities we were looking for in our finalist entries.”