SMBs to increase IT investments by 4 per cent as gradual economic recovery drives technology expenditure
Novell Middle East, the leader in Intelligent Workload Management (IWM), has announced that it will be catering to a much wider range of audiences when it showcases its latest identity management products and Cloud Manager solution under the WorkloadIQ vision at GITEX Technology Week 2010. Complementing the company's focus on large enterprises, Novell revealed that it will also be targeting small and medium businesses (SMB) at GITEX 2010, capitalising on a robust growth forecast wherein analysts predict SMBs to boost IT expenditure by up to 4 per cent.
Novell is showcasing the Identity Manager 4 (IMD), an intelligent identity framework that can leverage existing IT assets and new computing models like Software as a Service (SaaS) and Infrastructure as a Service (IAAS). The solution fits the needs of every enterprise, host, and cloud service provider and is the only solution that securely manages identity and access across physical, virtual, and cloud environments, while reducing cost and ensuring compliance. Novell will also conduct a presentation about WorkloadIQ, which is a comprehensive portfolio of solutions that offer customers a unique and pragmatic approach to intelligent workload management.
Diyaa Zebian, Managing Director, Novell Middle East & North Africa, said: "Intelligent workload management is one of the hottest growth markets in the IT industry today and Novell is strongly positioned to leverage the excellent growth potential that has emerged. Several companies are now investing in mission-critical IT solutions to support their expansion initiatives and create fresh business opportunities. Novell has accordingly developed solutions that are practical and respond to specific needs of our clients, allowing us to maintain our stronghold in the regional IT market. Moreover, growth prospects are definitely back this year, buoyed by aggressive IT spending by small and medium companies. In this regard, GITEX will surely be a great venue to further strengthen our marketing efforts and create greater awareness about the strategic advantages of our enterprise solutions."
Intelligent workload management is a new and more effective model of computing that enables IT organisations to manage and optimise computing resources in a policy-driven, secure and compliant manner across physical, virtual and cloud environments. With Novell's unique intelligent workload management solutions, organisations can build, secure, manage and measure workloads within any dynamic, heterogeneous IT infrastructure.
Novell boasts more than 25 years of expertise in business technology to help enterprises enhance operating flexibility at lower total cost of ownership. Recognised as a global leader in Intelligent Workload Management systems, the company provides solutions and support to over 50,000 companies in 43 countries.
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