Sultan Al Habtoor and Ahmed Al Habtoor receiving the Mitsubishi Parts Sales Achievement Award FY 2010
Al Habtoor Motors, the official dealer of Mitsubishi in the UAE adds yet another prestigious achievement to its long line of credits. It has been recognized by Mitsubishi Motors Middle East and Africa for its outstanding sales performance and marketing support to Genuine Mitsubishi Spare Parts in the UAE with the ‘Parts Sales Achievement Award FY 2010’.
K. Onoda, President of Mitsubishi Motors Middle East and Africa FZE presented the prestigious award to Sultan Al Habtoor in the presence of Ahmed Al Habtoor during a special award ceremony.
Al Habtoor Motors continues to build on its success of being ‘The Gulf’s No. 1 Mitsubishi Dealer’ by aiming at enhancing sales processes through increased customer care, innovative marketing and excellent after sales support.
“The award highlights the overall efforts of not only our sales and marketing teams who joined hands to encourage our customers to use genuine Mitsubishi spare parts by highlighting its benefits, but also the entire team at our parts centres who have contributed significantly at every stage,” commented Sultan Al Habtoor.
Ahmed Al Habtoor added “One of the key issues affecting the automotive sector in our region is the thriving non genuine vehicle spare parts market. By offering customers inferior quality fake products that affect the overall performance of the vehicle and increase maintenance costs, the marketers of counterfeit spare parts also endanger many lives on the road. Through aggressive advertising and marketing campaigns we have managed to tackle the issue to a greater extent. Our success is now being reflected in our achievement.”
Al Habtoor Motors has always focused on providing its customers not only the best choice of vehicles but also high quality after sales support through its Parts and Service network across the UAE. Its customer centric has led to strategic customer awareness campaigns that highlight the benefits of using genuine parts. This in turn has helped Mitsubishi customers to make the right choices while getting their vehicles serviced/repaired. Overall, they have benefitted from maintaining their vehicles in peak condition, which in turn enhanced their vehicle value.