adidas introduces summer swimwear collection
adidas has launched its 2009 Summer Swimwear collection, a part of the “Me Myself” campaign that showcases the brand’s philosophy across different ranges of clothing and accessories.
The swimwear collection comprises eight pieces, each of which features a floral silhouette against a dual colour palette. Earthy brown complements bright orange with delicate lilac embroidery, while a sky blue base brings out the floral detail in maize yellow with off-white embroidery.
The swimwear range has a strong identity focusing on seasonal outdoor summer beach sports. Cool and youthful, trendy but relaxed, the beachwear range has a fresh summery approach to women who are inspired by sport. The range is rounded off with accessories including towels, beach bags and slides.
The new adidas women’s swimwear collection is now available at adidas Performance stores and selected retailers across the Middle East.