Every Visa Electron Debit Cardholder is a Winner
Visa Electron debit cardholders are winning fabulous prizes as part of the world’s leading payment solutions provider’s Swipe ‘n Wish promotion taking place at Mall of the Emirates. Shoppers have just one more day to claim their instant prizes which can be collected upon submitting three transaction slips at the special in-mall Visa Electron kiosk.
Visa Electron debit cardholders are guaranteed to win instant prizes including mugs and fun beach items, among others. Visa Electron debit cardholders were also entitled to receive giveaways at in-mall kiosks located in Seef Mall in Bahrain, Al-Arami Shopping Complex in Oman and The Mall in Qatar.
Visa International’s Swipe ‘n Wish promotion was launched as part of a campaign, which comes to a close on October 15, to reward Visa Electron debit cardholders with valuable prizes when using their Visa Electron debit cards at supermarkets, petrol stations and restaurants. In addition to the Swipe ‘n Wish instant prizes, shoppers can look forward to a host of prizes including a grand prize of US$ 10,000 and bi-weekly prizes worth US$ 1,000.
In the promotion, aimed at raising awareness of the convenience and safety of using debit cards instead of cash for everyday purchases, every convenient Visa Electron debit card transaction made for the purchase of groceries, petrol or restaurant dining automatically enter cardholders into a draw to win the US$ 10,000 grand prize to be credited to the winning Visa Electron debit card. This valuable prize allows the winner to enjoy free purchases for up to three years including free petrol, groceries, or phone calls. Visa Electron debit cardholders also have the opportunity to be rewarded through bi-weekly prizes worth US$ 1,000 comprising free shopping vouchers, petrol coupons and prepaid phone cards.
According to Stephen Coakley, Marketing Communications Manager for Visa International in the Middle East, the initiative was well-received with many shoppers making the switch from using cash or credit cards to paying with their Visa Electron debit card for purchases. “This promotion was designed to introduce shoppers to the practicality and convenience of using Visa Electron debit cards for everyday purchases. In addition to rewarding Visa Electron debit cardholders with fabulous cash prizes which allow the winners to enjoy up to three years of free shopping, we wanted to ensure every Visa Electron debit cardholder who pays with their card is a winner in the Swipe ‘n Wish promotion.”
About Visa International
Visa International is a partnership of 21,000 member banks. These banks have issued over a billion Visa cards worldwide on which US$4 trillion per year is spent across over 150 countries.
Visa’s role is to provide payment solutions for its member banks, enabling them to issue cards and process merchants’ Visa card transactions. The Visa products issued by the banks are safer, more convenient and more efficient than cash. Furthermore, they help to bring people into the banking system and to increase the funds available for commercial loans, the lifeblood of a growing economy.
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