Al-Futtaim Motors, the exclusive distributor for the luxury automotive brand Lexus, is launching the UAE’s first compact premium hybrid, the Lexus CT 200h, at The Walk, Jumeirah Beach Residence, Dubai on March 3, from 7pm onwards.At this unique event hosted by Al-Futtaim Motors,the new Lexus will be revealedin an awe inspiring display,usingthe latest in 3D technologywhich reflects Lexus’ own cutting edge approach to advanced automotive engineering.
Significantly, the advanced luxury five door hybrid is the first ever Lexus vehicle in the premium compact segment and is tasked with introducing the Lexus Hybrid Drive system to a wider audience.
Saud Abbasi, General Manager, Lexus, Al-Futtaim Motors explained: “Strong performance is not compromised by the delivery of high fuel economy and low emissions; in fact the role of the Lexus Hybrid Drive powertrain is actually to enhance driving performance. The launch of the Lexus CT 200h is particularly important because it makes hybrid so much more accessible.”
Mr. Abbasi continued: “The event is built around the vibrant, urban energy at the heart of the CT 200h.
“Its attitude and driving dynamic communicates a youthful, fun to drive appeal unlike any other Lexus. Symbolizing urban, luxury living, this intelligent vehicle will attract those energetic and technology-savvy customers to the launch event where we will be arrangingfuture test drives for them.We will also be encouraging participation in an online energy survey at www.showyourenergy.com  which gives visitors the chance to win a weekend away with the Lexus CT 200h.”
The events will run from 7pm onwards and will provide spectators the opportunity to ‘show their energy’ through performance related activities.
The vehicle represents a new Lexus era of dynamic sporty driving performance and styling coupled with outstanding environmental performance that provides an engaging experience for driver and passengers alike. Drivers can tap into the vehicle’s full dynamic potential through a choice of driving modes which deliver distinct driving moods - dynamic or relaxing.
Mr. Abbasi concluded: ”The Lexus CT 200h offer the luxury hallmarks of the Lexus brand coupled with an advanced technology that as of yet, no one else can offer. This is a unique positioning within the marketplace and will suit those that are interested in uncompromised performance and luxury, while putting value on doing the right thing.”
More details on the energy-filled CT 200h launch event is available on www.showyourenergy.com .