EMC today announced that it will participate at the Cisco Connect 2013 Saudi Arabia as a Platinum sponsor. The event which is held on Monday 4th and Tuesday 5th February 2013 at the Four Seasons Hotel Riyadh at Kingdom Centre, will once again see EMC partner with Cisco to bring the companies collaborative technology vision to Business Leaders and Technology Experts in the Kingdom.
Considered to be Cisco’s premier flagship technology event, the Cisco Connect 2013 Saudi Arabia will see a range of experts from Cisco and EMC in addition to other leading technology providers’ discuss emerging trends and technologies that are transforming business and government operations throughout the nation.
Zaher Haydar, Regional Systems Engineering Manager, Turkey, Emerging Africa and Middle East, EMC will discuss the advent of the Software-Defined Data Center (SDDC) and highlight the many benefits and challenges in the transition from traditional data centers to a Software-Defined data center. Considered by many to be a truly revolutionary technology packed with the capabilities enterprises need in the cloud, a Software-Defined data center essentially frees the application layer from the physical infrastructure layer allowing for greater application scalability and flexibility in a cloud environment.
Experts from EMC will also be on hand running EMC vLabs at the EMC stand to offer visitors the opportunity to leverage live demonstrations of latest EMC technologies such as the Storage Resource Management (SRM) Suite, EMC RecoverPoint, Data Protection Advisor (DPA) and Avamar for VMware, among many others.
The event comes as EMC and Cisco celebrate the success of the VCE joint venture that continues to lead the converged infrastructure market. VCE, formed by Cisco and EMC with investments from VMware and Intel, emerged as a leader in Gartner’s first report on the market for integrated infrastructure, reporting over 50% market share in Q2, 2012. VCE through Vblock™ Systems, provide an optimized information technology system that accelerates the adoption of converged infrastructure and cloud-based computing. The immense benefits of rapid deployment, higher performance and availability helped the demand for Vblock systems cross the one billion dollar mark in Q4, 2012.