Volkswagen Middle East has announced a 30% increase in deliveries across the AGCC in 2013, compared to 2012.
With almost 14,000 vehicles delivered to customers across eight Middle East markets, the company’s year-end results clearly demonstrate the continued strength and desirability of the brand across the region.
The results for Volkswagen Middle East reveal a continued strong performance for the best-selling Passat, the deliveries of which were behind the most successful month ever recorded for Volkswagen Middle East. An increase in overall deliveries of 51% was recorded during the month of July in 2013 compared to the same period in 2012.
Also, continuing on the best-seller path is a favourite to the region the Volkswagen Touareg SUV, while the Tiguan and Jetta also performed well throughout the year.
Thomas Milz, Managing Director, Volkswagen Middle East said: “While global market conditions are still challenging we are experiencing steady growth in the Middle East and achieving a 30% increase across our regional markets last year, is testament to that.
“The Passat had a particularly strong year and this is a clear demonstration that the Volkswagen offering of world class German engineering at an affordable price, continues to attract our customers who appreciate the consistent quality and style that our brand brings.”
Milz, continued: “2013 also represented a year of regional investment in our services in both sales and aftersales. A number of our partners across the region will open new state of the art showrooms and service centres this year in an on-going commitment to providing Volkswagen Service Excellence. Along with the introduction of new models to our customers, this is an area that will remain a primary focus for us.”
In addition to the best-sellers, the launch of the much anticipated seventh generation Golf and Golf GTI to the model line-up in 2013, also contributed to the year’s growth with initial figures indicating a strong start for both of the iconic models.