Saudi Arabia expects to generate up to SAR 46 billion in domestic and international investments to fund various agricultural projects in 2010, a highly encouraging trend buoyed by proactive government efforts to enhance the country's investment landscape. Government expenditure has been a crucial factor in driving investor interest in the country, as a total of SAR 46 billion has been allocated for the agriculture, water and infrastructure sectors, representing a 30 per cent increase over the previous year's allocation.
Capitalising on the lucrative market potential, Saudi Agriculture 2010 – The 29th International Agriculture, Water & Agri-Industry Show, will gather major agricultural producers, manufacturers, dealers, agents and distributors along with key policy makers and high-ranking officials from the Saudi Agriculture Ministry for the region's largest business-to-business event for the agriculture sector. Organised by Riyadh Exhibitions Company, Saudi Agriculture 2010 will run from October 4 to 7 at the Riyadh International Exhibition Centre, and will be held concurrently with Saudi Agro-Food 2010 – The 17th International Tradeshow for Food Products; and Saudi Food-Pack 2010 – The International Exhibition for Food Processing and Packaging.
"The investment prospects in Saudi's agriculture sector have improved significantly as a result of government initiatives to develop key infrastructure facilities such as water networks. Moreover, the agriculture industry has sustained a robust annual growth trend of up to 8 per cent year-one-year, creating a truly vibrant market for various agricultural products, technology and services. Saudi Agriculture 2010 will provide the perfect platform for key industry players as well as domestic and foreign investors to network and discuss lucrative opportunities and address the most pressing challenges in the agriculture sector," said Khalid Daou, Project Manager of Saudi Agriculture in Riyadh Exhibitions Company.
Since its inception in 1981, Saudi Agriculture has served as the premier business-to-business networking platform for regional and international producers, exporters, agents and distributors. This year's edition will include a series of dedicated networking events, workshops and conferences for investors, government officials, business organisations and other industry players to interact and explore various projects and investment prospects in the country.
Saudi Agriculture 2010 is expected to gather thousands of visitors from all over Saudi Arabia and the Middle East as well as hundreds of local and international exhibitors. The event will be showcasing the latest products and services in all aspects of agriculture, including animal health and production; agricultural finance and banking; agricultural products and services; chemicals and fertilizers; cold storage and crop production; dairy farming products; and state-of-the-art equipment; fisheries and fish farming; greenhouses; handling and transport systems; irrigation and landscaping equipment; machinery and spare parts; organic farming; packaging systems and products; pesticides, pumps and pipe systems; seeds and soil nutrition products; spraying machinery; water treatment; water management systems; and warehousing.