Kodak recently announced the KODAK Zoom single-use camera, the world’s first 35 mm zoom single-use camera with flash.Specifically, the new KODAK Zoom single-use camera delivers better picture quality than comparable 35 mm reloadable zoom cameras and has the ease and convenience of a traditional KODAK single-use camera. By bringing subjects 35 percent closer, KODAK Zoom single-use camera gives consumers greater picture-taking flexibility and control, making subjects larger and reducing unwanted background.
In recent studies by Kodak, consumers indicated zoom as one of the top benefits needed from a single-use camera and rated "getting closer to a subject" as the top reason why they wanted to try the new single-use camera. The KODAK Zoom single-use camera magnifies subjects by 35 percent when using the zoom setting.“Even as Kodak continues to expand business into new digital markets, single-use cameras remain in high demand,” said Arif Khan, Kodak MENA Area Manager. “The introduction of premium single-use cameras like KODAK Zoom help to drive consumer excitement and the convenience of capturing those special Kodak moments any time, anywhere. ”For consumers, single-use cameras provide a convenient and cost-effective option to supplement their digital photography habits, whether taking pictures in a location not well suited for other camera or as a way to keep the entire family involved in photography.
With the KODAK Zoom single-use camera, consumers can easily switch lens settings and choose to take their pictures with or without using the zoom feature. The KODAK Zoom single-use camera contains KODAK MAX Versatility 800-speed 35 mm film. With the flash, it can be used in both outdoor and indoor environments. Like Kodak’s other premium single-use cameras, it includes an EKTANAR lens for sharp, well-focused pictures.The introduction of the KODAK Zoom single use camera is in-line with Kodak’s philosophy of giving the consumer the anytime, anywhere freedom of capturing those special moments in their lives, better known as ‘KODAK moments’.