Alfardan Real Estate, Qatar's leading property developer has unveiled its new corporate identity, becoming Alfardan Properties and introducing 'A Signature Lifestyle' to the Qatar market.
This new image reflects Alfardan Properties’ steadfast vision and ambition to be Qatar’s premier provider of sophisticated living and community solutions for the demanding international audience. It also marks recognition of the company’s outstanding and consistent growth.
Alfardan Real Estate was established in 1993 by the Alfardan Group, with the purpose of creating a successful business model for satisfying the needs of the expanding expatriate market. Since then, the company has created a winning and enviable formula that is the symbol of its proud achievements - providing a luxury portfolio, delivering a unique service and providing a guarantee to deliver projects on time to ensure the utmost customer satisfaction and professionalism.
The decision to rebrand marks over fifteen years of unabated success and exponential progression for the devoted company and a period of growth and expansion, both locally and internationally with luxurious residential and commercial developments. Alfardan Properties aims to increase its brand awareness as a company and consolidate its position as an industry flag-bearer by keeping pace with current trends, despite the global economic imbalance affecting many companies.
The new slogan 'A Signature Lifestyle' represents Alfardan Properties' passion and commitment to its long and prestigious heritage and a belief in Quality, Value and Longevity. Alfardan Properties’ President Omar Alfardan affirmed "Our re-branding has been a major achievement and another successful milestone in our evolution. We see ourselves as a luxury builder and developer with an ongoing reputation that is often imitated but never matched; like a signature can never be duplicated." The company has already played a key role in the growth of Qatar and its future, by developing a huge and wonderful portfolio of impressive properties to be proud of and which residents are proud to live in. These include Alfardan Towers, One Porto Arabia flagship development in The Pearl, Al Qassar and the iconic Alfardan Gardens, which offers the ultimate in family living. Further projects are nearing completion in 2009, including Alfardan Residence in West Bay...
By offering distinguished tenants some of the most prestigious and sought after addresses in Doha such as these, Alfardan Properties has gained a large customer base of highly satisfied professional expatriates, who remain loyal due to the company’s continuous success in providing them with the highest standards of lifestyle and community living.
The company's vast portfolio is revolutionizing what living in Doha is about and setting the standard for others to follow. The new identity 'Alfardan Properties' represents the consistent excellence in design, construction, service and a dedicated management team that is recognized by families and professionals alike. Mr. Omar Alfardan said, "We are proud of our history and our exceptional reputation which has positioned Alfardan Properties as the innovative market leader in real estate."