IT spending in the Middle East and Africa is set to grow faster than almost any other region in the world as investment continues at a record pace with a 12 percent growth this year, four times that of the global average, according to the latest research.
While worldwide spending will only grow at three percent, the Middle East and Africa is set to buck the trend as emerging markets drive global industry growth reports IDC, the premier global provider of market intelligence for the information technology, telecommunications and consumer technology markets.
Global IT spending figures are set to reach US$ 1.48 trillion for 2010, according to the study.
International companies are already recognising the potential for growth in emerging markets like Dubai, with an unprecedented interest and confirmed participation to showcase the latest technology and innovation at this year's GITEX TECHNOLOGY WEEK, the region's most influential ICT exhibition.
This year, GITEX TECHNOLOGY WEEK will celebrate its 30th anniversary when the exhibition opens from 17 - 21 October 2010 at the Dubai International Convention and Exhibition Centre (DICEC).
The show connects more than 133,000 industry professionals from 134 countries with over 3,500 suppliers and is one of the most influential and high-profile events in the global ICT sector today.
The five day event embodies the aspirational vision of the sector by drawing global attention and continuous investment to the Middle East market.
"GITEX TECHNOLOGY WEEK's 30th anniversary is a key milestone for the UAE and the region's ICT industry," said Helal Saeed Almarri, CEO, Dubai World Trade Centre, organiser of GITEX TECHNOLOGY WEEK. "As Government and private institutions continue to invest heavily in increasingly advanced technology solutions, the international focus is on developing nations to drive impressive return on investment."
"International companies are aligning with GITEX TECHNOLOGY WEEK earlier than ever before, reflecting the increasing demand to generate new business in the UAE and wider Middle East region," he added.
New elements to the show this year will make it more impressive than ever, including the dedicated Telecommunications Forum, Cloud Confex, GITEX Mobile Apps World and many more 30th anniversary features.
The Telecommunications Regulatory Authority (TRA) is a strategic partner of the new Telecommunications Forum and Mohammad Al Ghanim, Director General, TRA, said: "TRA is proud to participate in GITEX TECHNOLOGY WEEK, as we believe experts and key providers all come together to share ideas and valuable business."
The 30th anniversary show will provide high profile international brands the most important strategic platform to fuel sustainable business growth and ensure strong returns on investment. GITEX TECHNOLOGY WEEK celebrates this landmark achievement at a time when companies are realigning their business proposition and strive to bring new innovations into the industry.
Malek Al Malek, Managing Director of Dubai Internet City and Dubai Outsource Zone, ICT cluster of TECOM Investments said: "GITEX TECHNOLOGY WEEK has reflected the impressive growth of the ICT sector in the last 30 years."
"Dubai Internet City's support for the event continues since our establishment 10 years ago. As Dubai continues on its path to a strong knowledge based economy, GITEX TECHNOLOGY WEEK alongside DIC will continue to demonstrate the investment opportunities the IT industry offers in the region."
GITEX TECHNOLOGY WEEK's 30th Anniversary is sure to be a celebration for Dubai and the region, with many events and activities scheduled throughout the course of the week as the ICT industry celebrates one of the most iconic events in the region.