A regional expert has said that the UAE has captured 60 percent of the Middle East’s smart phone mobile apps business.
Shadi Hasan, Managing Director of Flagship Projects, added: “The penetration of these kinds of mobile applications is tremendous in the UAE. The UAE has become a global player, thanks to its openness to the world economically and technologically and its world class infrastructure.”
The UAE government is now moving aggressively into adopting these applications to provide better services to its customers. One step towards that direction was that Abu Dhabi Systems and Information Centre hosting the leading m-content global summit. The statistics show that the number of governmental applications in the UAE is between 20 and 25.
Hasan added: “The majority of the usage of mobile apps in the Arab world pertains to entertainment, such as songs, social news, Al Quran and Islamic lectures, prayer times and Hajri timings. Due to research, 40 percent of the smart phone users are using between six to ten applications in their daily lives. Likewise, what makes the mobile phone beneficial is that it has a very high response rate through text messaging which is read within 5 minutes of delivery in comparison with email that takes up to 48 hours in some cases.”
The world-class ICT infrastructure in the UAE and the cost effective ICT billings compared with the income in addition to the availability of the latest models of smart phones and computers as they are launched have drawn the attention of ICT investors to this region.
“The world is increasingly turning from desktop to mobile computing. Smartphone sales are expected to eclipse desktop computer sales by 2012, and in 2013 people will pay all their bills through mobile devices, including buying coffee, transferring money and reading your books and magazines,” Hasan pointed out.
The mobile computing is all about user friendliness. People always demand what helps them doing things on the run. Flagship is one of the fastest growing companies specializing in creating qualitative App strategy for its customers, at a time when the region is witnessing a huge spurt in demand for apps.
Hasan added: “The consumer will be the biggest grand winner in all this, as he will get a better deal and in many cases free offerings. It is left to the consumer to grab the benefit and improve his lifestyle and be more productive and efficient at work and in daily life.”
Hasan emphasized: “The optimal application idea, perfectly realized in terms of design and concept, determines the success of any application. Our internationally awarded team creates unique and innovative concepts that have garnered international awards the last of which was at the inaugural edition of the World Summit Award Mobile Content.”
Pads are going to spread in a higher ratio than smart phones with a price range Dhs.400-3000, with an average of Dhs1000, allowing you to buy and store hundreds of books for one-tenth of their shelf price. This will definitely be a cost-effective solution, besides saving you the pain of holding tons of printed books.
Flagship creates fast, secure and efficient apps that connect users to complex back-end systems and data-warehouses, payment gateways and secure data channel transactions.
Rufoof, a free application developed by Flagship, is a leading bookstore and Arabic content platform targeting the Arab world. It is a revolutionary App in the e-books forum of the Arab world.
HESABI is another application developed by Flagship for all segments, free of charge. The APP is very friendly to use and is considered the first educational APP in the Apple App store that targets children in Arabic language.
Flagship is one of the earliest providers of solutions for this rapidly expanding smart phone market. The company provides high-end smart phone platforms and develops applications for organisations seeking to execute products on mobile devices. Flagship’s applications target iPhone, Android, RIM, and Windows Mobile.