"Everybody is a winner with Samsung" campaign
Samsung recently collaborated with BCI, to launch "Everybody is a winner with Samsung" – a two-month promotional campaign that brings Samsung's customers the opportunity to win a host of valuable prizes.
The campaign allows customers who purchase any mobile phone with a BCI warranty between Oct. 10 2010 and Jan. 10 2011 to enter a draw to win hundreds of valuable prizes from Samsung's lineup of electronics, including LCD screens, notebook computers, mobile phones, digital audio players and hundreds of 2GB MicroSD cards. The campaign will conclude with a draw on the grand prize: a 2010 Renault Fluence with all customs duties paid.
Musa Hajarat, BCI Marketing Manager, expressed his joy at the launch of this campaign, emphasizing the fact that it will bring many of Samsung's customers the opportunity to win valuable prizes. "We are proud to represent a brand as prominent as Samsung in Jordan. The prime objective of this campaign is to underscore the uniqueness of Samsung's customers by showing appreciation for their loyalty and highlighting the distinctive identity reflected in the Samsung brand. We are confident that the campaign will achieve all of this and more."
Commenting on this campaign, Samsung Levant Sales Manager, Mr. Shaher Dasouki said: "We at Samsung continually organize various campaigns and initiatives to express our gratitude to our customers for their unwavering loyalty to our brand. We are also glad that this initiative has reinforced our partnership with BCI, given the fact that they represent our brand in the most professional manner and to a substantially wide client base."
The "Everybody is a winner with Samsung" campaign will cover all BCI- Samsung mobiles selling points around the kingdom; furthermore all handset boxes have been sealed to ensure that all buyers enter the raffle draw before buying the handset.
As for the monthly draws, the first draw will take place on Dec. 10 2010, whereas the second and grand prize draws will take place on Jan. 13 2011.