Samsung Electronics Levant, the world leader in consumer electronics and digital technology, organized a media gathering for the members of Samsung Media Family for the second time this year to showcase Samsung’s first quarter achievements and highlight the latest products. This event was held on Tuesday, June 21, 2011 at Le Meridien Hotel - Amman.
The gathering included presentations from each division including the IT, CE, and HHP divisions, to inform about the latest products available in the market and highlight the first quarter accomplishments.
Additionally, the Samsung IT department also launched the newest line of LFD screens and gave the media a chance to experience all the capabilities the screens offer. Media members were able to test out the screens in various modes to understand the functionality of this fantastic business solution.
During the event, Samsung highlighted their regional partnership with the Generations For Peace, the international sport for peace and development organization founded by HRH Prince Feisal. From their headquarters here in Amman, and supported by the research work of the Generations For Peace Institute, Generations For Peace programs support young change-makers to implement sport for peace and development activities in 46 countries and territories around the world.
Mr. Sangsuk Roh, president of Samsung Electronics Levant, said: “Our collaboration and partnership with Generations For Peace and its activities in the region is a great step towards supporting community development through the power of sport and we look forward to many fruitful projects in the near future. He also added: “Our relationship with the media has garnered a rewarding partnership by allowing key information about our quality products to reach the general public. We recognize the importance of the media’s work in creating communication between people. It adds missing pieces to the puzzle when we launch Samsung products geared to specific societies.”
In a speech to the guests, Mr. Zaid Nabulsi Senior Marketing Manager for Samsung Electronics Levant Said: “We are proud and honored that Samsung Electronics owns leadership in the technology and innovation industry. Our latest products prove us right, the launch of the new Smart TV and our wide range of Hand Held Phones “The Galaxy Family” shall penetrate the market with utmost confidence. Mr. Nabulsi added: our commitment to our Media Family Initiative is one of our greatest assets here at Samsung.