WestconME Group, the region’s leading Value Add Distributor (VAD) of Convergence, Infrastructure, Mobility and Security solutions has launched Credit as a Service (CaaS) to facilitate channel financing across the MENA region.
The first phase of CaaS introduces structured financing offerings in leasing, micro-credit, inventory financing, invoice discounting, trade finance and extended credit facilities to the Westcon and Comstor channels.
The key of CaaS for channel partners is to accelerate purchasing power in the channel through innovative credit services. Benefits include secured credit lines and eased administrative and financial related burdens to both resellers and end users, even incorporating such features as payment holidays tailor made to suit the financing requirements of resellers.
Steve Lockie, Group Managing Director of Westcon & Comstor MENA said “Our objective is to give our Channel partners additional options and flexibility in managing their working capital in challenging market conditions. With the introduction of CaaS, our reseller partnership will add value in financing and operational costs, assist in developing CAPEX constrained business and provide capabilities to lease solutions in the marketplace. “
Regi Tom Antony, Finance & Operations Director at WestconME Group said added, “We understand the unique requirement of today’s business environments and the challenges laid on OPEX compared to age old CAPEX form of looking at investment. We are introducing this palate of Credit Services which will help channel partners meet the needs and demands of their business. CaaS is now defined and rolling out into the Comstor and Westcon reseller base. The first offerings have been taken up in the UAE and will quickly be extended across the MENA region across the reach of our business operations. Initial feedback has been excellent and we are delighted to be able to address and win new business opportunities with our partners.”