Jaguar C-X75 scoops Louis Vuitton Award in Paris

Press release
Published February 3rd, 2011 - 08:56 GMT

Al Bawaba
Al Bawaba

The Jaguar C-X75 was last night awarded the Louis Vuitton Classic Concept Award 2010 by a panel of luminaries from the worlds of design, fashion and luxury. 

Undoubtedly the star of the 2010 Paris Motor Show, the C-X75 – judged by a Louis Vuitton panel – has once again beaten stiff competition. The panel was led by renowned automotive consultant and inaugurator of the prize, Christian Philippsen. 

“Ian Callum, Jaguar’s design director, and his team have achieved not only a beautiful design in clothing a world-premiere and mouth-watering technology, but also a true Jaguar, projecting the brand’s DNA into the future without an ounce of nostalgia,” said Philippsen. 

Other members of the illustrious group of judges included author Serge Bellu, Louis Vuitton’s Director of Innovation Xavier Dixsaut, McLaren F1 designer Gordon Murray, former Porsche design head Harm Lagaaij and journalist Masafumi Suzuki. 

Jaguar, like Louis Vuitton, has built its reputation on the key foundations of luxury, attention to detail and understated elegance. 

The C-X75 is an electric supercar built to celebrate 75 years of the Jaguar marque and was praised by the panel for the way in which it showcased the technology of the future with a beautiful design without looking to the past. 

“It’s fantastic for us to be recognised by the world of fashion with this award,” said Ian Callum, Design Director for Jaguar. “We’re at our best when we’re breaking the mould - making our cars stand out for all the right reasons. 

C-X75 is only a concept supercar, but it’s a clear statement of Jaguar’s intent to continue creating bold, innovative and beautiful performance cars.” 

The entire Jaguar range has been the recipient of numerous plaudits worldwide in recent years with the pinnacle of the revitalised line-up, the XJ, having already won more than 25 major international awards since its launch just over a year ago. 

Background Information

Jaguar Cars

Life. It’s not about figures. It’s about feelings. The moments that feed your soul. The occasions that take your breath away. The instances that leave you speechless. These are the moments we live for. 

That’s why our designers and engineers at Jaguar develop a blend of responsive performance that gets your pulse racing, dramatic design that makes you stop and stare and a sense of theatre that stirs your emotions. 

Our cars are a manifestation of our passion. Performance that cannot be measured, only felt. That’s why we call it art.

Check out our PR service


Signal PressWire is the world’s largest independent Middle East PR distribution service.

Subscribe

Sign up to our newsletter for exclusive updates and enhanced content