Make a difference this Ramadan

Press release
Published July 31st, 2011 - 09:22 GMT
Alexandria City Centre
Alexandria City Centre

Alexandria City Centre continues to make a difference this Ramadan, while remaining committed to helping the underprivileged across the region. For the third year running, the mall will be presenting its ‘Make a Difference this Ramadan’campaign, encouraging customers to donate everyday items society can often take for granted; clothing, books, reading glasses and mobile phones.

The initiative is part of Majid Al Futtaim Properties’ regional-wide Ramadan campaign, with all nine malls in the GCC participating. Last year, over 62,000 items were gathered collectively and due to the overwhelming success, Alexandria City Centre will once again have a special collection box placed within the mall allowing customers to donate such items.

The collection box will be located by the mall’s Entrance 5, and all collected items will then be distributed to selected charity organizations within the Egypt area.  Charities this year will include Future Protectors, DaawaLelHaya, Resala and Sahabet El Khair, and all generous donations will ultimately be gifted to those in need. 

“Ramadan is a time to reflect on the lives of those who are less fortunate than ourselves, and our Make a Difference this Ramadan campaign is the perfect opportunity to create awareness and reach out to those who need it most. Our aim this year is to build on last year’s success while continuing to spread the message of giving this Ramadan”, said Younis Al Mulla, Head of Special Projects & Government Relations, Majid AL Futtaim Properties.

Background Information

Alexandria City Centre

Suitably located on the Alexandria Cairo Desert Road, opposite to the Alexandria International Park, City Centre Alexandria is just 15 minutes from downtown.

The landmark shopping destination opened in January 2003 to offer its customers a unique shopping and entertainment experience. The Centre has recently completed a massive extension programme that has increased the total number of retail stores in the mall from 97 to over 170, spread over a trading area of 60,370 square metres. 

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