Samsung launches the latest Smart TV lineup in Jordan

Press release
Published May 31st, 2011 - 09:16 GMT

The event enabled visitors of the Samsung booth at City Mall the opportunity to interact and identify the features of the Smart TV and Smart devices
The event enabled visitors of the Samsung booth at City Mall the opportunity to interact and identify the features of the Smart TV and Smart devices

Samsung Electronics Levant, a global leader in digital media and digital convergence technologies, launched the 2011 Smart TV lineup, which set new standards in the world of home entertainment. Events were held at City Mall enabling visitors of the Samsung booth the opportunity to interact and identify the features of the stunning Smart TV and Smart devices. Visitors also had the opportunity to enter a drawing and win one of four new Samsung TVs.

There were several activities at City Mall for the visitors including face painting and the balloon formations for the children daily from 7 - 8pm. Coupons of a 10% discount from Yassin Group Electronics, authorized Samsung home appliance dealer, were offered along with a chance to win one of four new Samsung TVs.

The Samsung booth’s several recreational activities were held on Thursdays and Fridays and went on for three weeks. Wung Hu Chung led a stand up comedy routine to entertain the audience and live Sawt El Ghad FM broadcasted throughout the events. The Samsung new TV winners were also announced on the radio and they were, Majdoleen Mohammad Raja Al Safi, Omar Mahmoud Al Tayar, Mohammad Al Sebaa’I, and William Arthur.

Sangsuk Roh, President of Samsung Electronics Levant, expressed his happiness for enabling visitors of the booth at City Mall to participate in the activities of the Smart TV launch by saying, “The Samsung Smart TV combines elegant design and a wide range of smart features that elevate the user’s level of entertainment experience. It works by integrating Smart content and Smart experience, which provides an amazing viewing experience through the ultra-thin framework and the enhanced three-dimensional view in addition to the new world of Internet-related television methods. It also allows users to easily search for movies, TV shows, surf the Internet, and explore ‘Samsung applications’, and Instant Messaging (IM) with friends, and much more. "

Roh added, “The magnificence of this device is not limited to the Smart features only, it also has a striking design, which falls under the ‘ONE Design,’ ultra-thin thickness not exceeding 5 mm on the luxury models, equipped with LCD TV LED, offering a more fun viewing experience through the presentation of three-dimensional television.”

In addition to the stunning experience, come the Total 3D glasses, a solution provided by Samsung’s unique three-dimensional design, which are now the lightest 3D glasses in the world. The weight does not exceed 28 grams, and gives the user greater comfort thanks to the new position of the printed circuit conductors and batteries behind each ear.

The Total 3D enhanced solution glasses provide an integrated three-dimensional view with tan elegant wireless charger that charges up to four pairs of glasses through a black high-gloss three-dimensional cylinder.

Samsung 3D glasses use Bluetooth technology instead of infrared for synchronization with a three-dimensional television, which gives freedom of movement for the viewer without the need to keep the glasses directly in front of the television.

Samsung’s Smart TV lineup can be found at all major electronics stores across the Jordan.

Background Information

Samsung Electronics Levant

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions.

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