Saudi Business Machines wins Cisco Enterprise Partner of the year 2011

Press release

Published July 25th, 2011 - 10:24 GMT

Al Bawaba

Saudi Business Machines (SBM), General Marketing Sales Representative of IBM in Saudi Arabia, announced today that it is the recipient of a Cisco Partner Summit regional award for Enterprise Partner of The Year category. Cisco unveiled the winners recently at its annual channel partner conference in New Orleans.

"Cisco works diligently with all of its channel partners, and it is an honor to announce SBM as a Cisco Partner Summit regional award recipient," said Abdullah Al-Sawaha, Country Channel Manager of Cisco “The Enterprise Partner of The Year Award presented to SBM recognizes its performance and expertise as a Cisco channel partner in the Kingdom of Saudi Arabia in 2010.”

“We are humbled by the recognition and proud to be part of the Cisco Partner Awards” said Fadhel Al-Shaikh, Vice President - IBM Systems & Software Sales of SBM. “We are very excited about our achievements and our efforts in driving the growth and use of Cisco innovative products that continue to contribute largely in the overall productivity of IT sector in Saudi Arabia.”

Cisco Partner Summit awards are presented at three levels: regional, theater and global. Cisco Partner Summit regional awards reflect a partner’s performance in a given geographic region.

Background Information

Saudi Business Machines

Saudi Business Machines Ltd. (SBM) is the General Marketing and Services Representative of IBM World Trade Corporation in Saudi Arabia – the Kingdom’s leading provider of end-to-end enterprise information technology and telecommunications solutions.
IBM’s history in the Kingdom goes back to 1947, when a group of IBM specialists arrived in Dhahran to install the first information-handling system for the Arabian American Oil Company (ARAMCO). With the rapid economic development in the Kingdom, Saudi Business Machines Ltd. (SBM) was established in 1981 as the General Marketing and Services Representative (GMSR) of IBM World Trade Corporation in Saudi Arabia.

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IBM

For more than six decades, IBM Middle East & Pakistan has played a vital role in shaping the information technology landscape of the region. Today, IBM is part of the region’s technological fabric, solving real-world business and societal challenges, through its offices in UAE, Saudi Arabia, Qatar, Kuwait and Pakistan, and also a diversity of centers across the region.