Oman’s first budget airline will fly under the brand name of “Salam Air,” the Muscat National Development and Investment Company (ASAAS) announced on Tuesday.
The name which means greeting in Arabic, is a result of a nationwide public poll conducted on the online social networking platform, Twitter and ASAAS’ corporate website and will pay homage to Oman’s deeply-rooted culture and long-standing history as an ambassador of peace.
“From the get-go, we were adamant about involving the general public in the process,” explained CEO, Eng. Khalid bin Hilal Al Yahmadi. A call for suggested names was announced on Twitter that received an overwhelming response in a short span of time.
After internal discussions with Board Members and key government entities, eight names were shortlisted and a public poll was conducted that received close to 3,000 responses.
© Muscat Media Group