Ski Dubai glows in the dark for Earth hour

Press release

Published March 19th, 2013 - 05:47 GMT

Building on its efforts to raise awareness about the need for sustainable environmental solutions and to educate people about climate change and conservation efforts, Ski Dubai will be participating in Earth Hour with a range of fun activities for guests – creating a visual spectacle to support the environmentally-friendly cause.

From 20:30 – 21:30 pm on March 23^rd 2013, Ski Dubai will turn off the lights and illuminate the venue with candle torches lining the ski slope to create the illusion of a candle descent, culminating into a faux camp fire at the bottom of the slope. Numerous Ski Dubai instructors will also be fitted out in glow-in-the-dark uniforms customized for the occasion, and will ski down the alpine inspired slopes. All visitors will also be gifted glo sticks and encouraged to become a part of the Ski Dubai awareness message, by waving their glo stick in unison.

Earth hour will take place from 20:30 – 21:30 pm on March 23^rd 2013.

Background Information

Ski Dubai

One of the UAE’s top visitor destinations, Ski Dubai has won plenty of awards since its opening in 2005. As one of the region’s best family-friendly attractions and lifestyle brands, Ski Dubai has been named the world’s best indoor ski resort for 2016 and 2017.

At Ski Dubai’s Snow Park you can enjoy all the magic and fun of building your own snowman or just having fun in the snow! The 4,500-metre square Snow Park gives you the chance to go sledding and tobogganing or climb towers. You can also explore a beautiful indoor ice cave, and there are many activities for children and adults.