For decades, full-size SUVs and pickups have been at the heart of how customers across the Middle East define confidence on the road, accounting for almost half of General Motors (GM) Middle East’s sales, exactly 44% between 2000 and 2025, reflecting a deep, enduring preference for capability, space, presence and safety. As GM marks 100 years in the region, that connection also speaks to a legacy built over generations, shaped by iconic vehicles, and how strength, safety and confidence have evolved. For many Middle Eastern car enthusiasts, GM’s classic vehicles ...