To celebrate the onset of summer, United Colors of Benetton has announced a ‘Buy one and get one free’ promotion at its outlets in Lamcy Plaza and on Zabeel road, Dubai. The promotion will run from June 1 to 30, 2005.
“Good quality, trendy designer clothes at unbelievable prices are always popular. Shoppers are always on the look out for real value for money and this is exactly what Benetton is offering this summer,” said Ajai Dayal, General Manager, Retail and Marketing, Easa Saleh Al Gurg Group, sole distributor for Benetton in the UAE.
This special summer bonanza is only the beginning of a season of attractive promotions. Customers can look forward to fun activities and surprises right through DSS 2005, scheduled from June 22nd to September 23rd.
The Benetton Group is present in 120 countries around the world. Its core business is clothing with a strong Italian character. The Group produces over 110 million garments every year, 90 per cent of which are manufactured in Europe. The group’s retail network of 5,000 stores around the world, offering high quality customer services, generates an annual turnover of Euros 1.9 billion.
United Colors of Benetton in the UAE has been part of the Easa Saleh Al Gurg Group since 1989. The network spans three shops in Dubai: Deira City Centre, Jumeirah Centre, and Lamcy Plaza, one in Abu Dhabi in Abu Dhabi Mall, and a factory outlet on Zabeel Road in Dubai.
The Easa Saleh Al Gurg Group was founded in 1960 by Chairman HE Easa Saleh Al Gurg. Today, the Group is associated with leading names such as Unilever, Siemens, Dunlop, Benetton, Osram, British American Tobacco, and ICI.
