Al Jaber Optical is honoured with two Awards in the Annual Business Excellence Award Ceremony 2010

Published April 11th, 2010 - 09:14 GMT

Al Jaber Optical, the leading optical company and eye care specialist in the UAE has won two Awards for Best Customer Service Performance Recognition for the 2009 cycle in the Annual Business Excellence Award Ceremony 2010, held at Grand Hyatt on April 7, 2010, in Dubai. His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai, presented the awards.

The well known retailer has been selected as Best Service Performance Brand in the Special Business Category upon consistently maintaining good customer service standards across all outlets while its outlet at Abu Dhabi Mall has been selected as Best Service Performing Outlet in Optical Category upon consistently maintaining good customer service standards, both during 2009 cycle.

This follows Al Jaber’s participation in the 2009 cycle of the Dubai Service Excellence Scheme which has achieved it the Best Customer Service Performance Recognition.
Ahmed Jaber, Managing Director of Al Jaber Optical said, “I thank His Highness Sheikh Mohammed bin Rashid Al Maktoum for recognizing our organization among the Successful Winning Organisations for 2009. We also thank the management and the team of Dubai Service Excellence Scheme and the Dubai Economic Department. The Annual Business Excellence Awards promote an awareness of performance excellence and showcases our organization as a progressive one while demonstrating our commitment to business excellence. It is indeed a defining moment in our growth as an organization that will spur our performance to greater heights. I thank everyone concerned for having participated so enthusiastically in the programme for it shows what we are capable of once we put our minds to it.”

Al Jaber Optical’s vision has always been to provide its customers with innovative products and services consistently, and with a zeal and passion that is second to none. Participating in the Dubai Service Excellence Scheme has encouraged its team to continuously improve the delivery of products and/or services thereby establishing efficient and effective operations. It has also paved the way towards better responsiveness to customers and shareholders. The entry process provides business owners with an insight into identifying future opportunities and allows it to view and compare key service excellence results against the rest of the industry in real time.

The organization is the first name among eyewear enthusiasts for the wide range of choices it embraces in the world’s most iconic brands, revered for their signature styles and trend setting designs, such as Chanel, Christian Dior, Bvlgari, Dolce & Gabbana, Giorgio Armani, Gucci, Roberto Cavalli, Prada, and Ray Ban to name a few.
Located at prime spots across the UAE, its 30 stores present a welcoming ambience inviting customers to admire and select the most elite eyewear with complete confidence of quality and performance. Over the past 20 years, Al Jaber Optical has been a leading name associated with quality and good service. It has a network of branches covering Abu Dhabi, Dubai, Sharjah, Al Ain and Ras Al Khaimah and a wide collection of international brands of vision care products, sunglasses and optical frames to suit varied individual taste, lifestyle and budget. Al Jaber Optical is also the first choice in a variety of contact lenses such as Bausch & Lomb, Johnson & Johnson’s Acuvue, Waicon, Trikolor and Fresh Look, among others.

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