Arabian Center reports an increase in footfall during the first three weeks of DSS 2009
Arabian Center, the latest hotspot for leisure, shopping and entertainment, has witnessed an increase in sales at most of its outlets during the first three weeks of Dubai Summer Surprises 2009. The mall, located on Al Khawaneej Road, Dubai, reported an 18 per cent increase in footfall in comparison to the corresponding period in the previous month.
Commenting on the performance of the mall during the first three weeks of DSS 2009, Mr. Tim Jones, COO, Arabian Center, said: “We have had a very encouraging beginning to DSS 2009 and hope the trend continues during the entire season. The Arabian Center being a new mall, this is our first DSS. Dubai’s summer extravaganza has provided the right impetus in increasing the footfall and sales for us. Thanks to more families visiting the mall during the season, most outlets in Arabian Center have reported an increase in sales.”
“The weekly draw to win Toyota four-wheel-drives, along with the DSS-DSMG raffle to win AED 500,000/- every week, has generated a huge interest among customers. Apart from a mall-wide sale, the Arabian Center has various fun and exciting activities being hosted every day to keep shoppers entertained during the DSS season. We have amazing offers and discounts to make every shopping visit worthwhile for our customers.”
Shoppers spending AED 100/- at any of the outlets in Arabian Center will become eligible to participate in the weekly draw that could win them a Toyota four wheel drive. Customers also stand a chance to win a Land Cruiser VXR in a Mega Draw that will be held at the end of the festival.
Apart from the chance to win four-wheel drives, by spending AED 200/- at the mall shoppers stand a chance to win AED 500,000/- every week for nine weeks starting June 11, 2009 as part of the Dubai Summer Surprises – Dubai Shopping Malls Group (DSS-DSMG) “Surprising Millions” promotion,.
Various games are being organized in a special zone in the mall designed for kids and families to enjoy. Giant Chess, Connect 4, Hop Scotch, Jericho, Ludo and Snakes and Ladders will all live in Arabian Center. With supervisors ensuring the safety of the kids, parents can be rest assured and get busy with shopping while their kids are entertained.
The weekends during the DSS will feature the unique Arabian Souq, which is showcasing rare collection of items ranging from art, craft; traditional Bedouin style jewellery, antique furniture, handmade shielas, oud, Arabic perfumes and more. The ‘Arabian Souq’ is marked by rare and authentic artifacts celebrating the art and culture of the Arab world. With unique antiques and collections, the Souq is full of small surprises for art lovers and collectors.
