BAYT.COM UNVEILS SERVICE EXCELLENCE INITIATIVE

Published May 22nd, 2006 - 12:24 GMT
Al Bawaba
Al Bawaba

To further improve service delivery to employers, Bayt.com, the Middle East’s leading recruitment and career planning company, has set up its own in-house quality department to maximise customer satisfaction and boost return on investment for clients.

Based at the company’s Dubai headquarters, the department will report directly to the CEO and use proprietary IT and trained customer relations personnel to monitor feedback and service performance. The quality control department will work to promote excellence across the range of Bayt.com services.

Rabea Ataya, CEO of Bayt.com, said: “We have always aimed for excellence in our work. The new department will survey every customer on the Bayt.com user experience to ensure we meet and exceed expectations. We’re also using the research to help customise solutions more sensitively to the needs of our large, diverse and geographically widespread audience. We want to continue to anticipate as well as serve customer needs in an efficient, accurate and value-for-money way.”

Bayt.com recently celebrated its fifth anniversary and surpassed the one million mark for registered professional jobseekers. Its database of registered employers now exceeds 20,000. Revenue growth exceeded 75 per cent in 2005 and net profits were up three-fold. Bayt.com is seeking more than 3.5 million registered users and 60,000 plus registered employers by 2007.
Ataya said: “To sustain rapid growth without compromising service excellence requires rigorous self-evaluation. That’s why we are putting in place a new quality department – to make sure our service delivery always stays ahead of the growth curve.”

Founded in 2000, Dubai-based Bayt.com has offices in 10 Middle East cities: Abu Dhabi, Dubai, Riyadh, Jeddah, Al Khobar, Manama, Doha, Kuwait City, Amman, Islamabad.

Bayt.com is aiming to triple its current workforce of 150 by 2007 and recently launched its own career micro-site - www.bayt.com/’careers’ - to recruit new team members.

Bayt.com is the largest recruitment consultancy in the Arab world, offering a complete range of end-to-end employment solutions and career planning tools (online and offline). Bayt is fully functional in English and Arabic and offers the fastest, easiest, most effective and cost efficient methods for employers to find quality candidates, and for job seekers to find top jobs in the Middle East and North Africa.


The primary goal of Bayt.com is defined by its unique ‘lifestyle engineering’ proposition: to empower users to plan and build their lifestyle of choice and make informed decisions about their career, education, family, and other aspects of their daily lives in the region.

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