Brother Gulf hosts distributor meet at Gitex 2008 - Company launches world's first A3 Colour Inkjet Multifunction Centre

Published October 23rd, 2008 - 08:06 GMT
Al Bawaba
Al Bawaba

Brother Gulf, a global leader in the development and manufacturing of printing, communication and digital imaging products for homes, SOHOs and enterprises, held its distributor meet yesterday (October 22, 2008) at the Al Wasl Ballroom, Dusit Thani Hotel, Dubai. The event featured the launch of the world's first A3 Colour Inkjet Multifunction Centre (MFC) at GITEX 2008 and was attended by Kengo Kawaguchi, Marketing Specialist - Asia Pacific, BIL Japan in addition to senior management from Brother Gulf.

The latest MFC (Model - MFC-6490CW) is part of the ‘Justio’ series and is the first ever ‘Professional Series’ Colour Inkjet from Brother, which incorporates the manufacturer’s pioneering ‘Tube Engine Method’ for printing. With dimensions measuring a mere 540 (W) x 488 (D) x 323 (H) millimetres, the printer is ideal for shops, home offices and businesses with limited space as it provides the ability to print, copy, scan and fax up to A3 size. The launch of the latest A3 Colour Inkjet MFC is part of the company’s plans to introduce 11 new colour inkjet printers - 9 for the Home & SOHO and 2 for the SMB segment, in October 2008.

“It has become more important now, more than ever, to provide technology-based reinforcement, which can help organisations operate in a more cost-efficient manner,” said Shinji Tada, Managing Director, Brother Gulf. “The launch of this new product during ‘GITEX 2008’, which we view as a highly effective launch pad for new and innovative products, will afford us an opportunity to widen its reach among regional customers who are constantly turning to this event in search of the latest products to hit the market.”

Incorporating Brother’s ‘Tube Engine method’ technology developed specifically for the commercial segment, the A3 MFC was downsized by separating the ink cartridge from the print head and connecting them via an ink supply tube, which has made miniaturization possible. In addition, the head for commercial products has two lines for black, which improves the output speed, as commercial products require higher monochrome output performance. Brother Gulf has planned for its latest models to hit the markets across the region in December 2008.

“By launching the world’s first A3 Colour Inkjet Multifunction Centre, we are making our own contribution to aid the growth of the small and medium businesses, which is a sector that is exhibiting considerable growth across the region. In addition to building up our brand name by constantly launching innovative products, our participation in events such as ‘GITEX’ has also significantly helped us acquire new business and building enhanced brand awareness. We are looking forward to generating a lot of interest from regional and global customers during the event, and we are expecting this help us achieve our growth targets for this year,” concluded Tada.

Offering users a host of features including wireless networking, fast print speeds, an easy-to-read widescreen LCD display and intuitive controls, the world’s first A3 Colour Inkjet MFC incorporates a 50-sheet automatic document feeder, dual paper trays with up to 400 sheet total capacity and Super G3 33.6K bps fax modem. Capable of printing up to 35/28 pages per minute on black/colour, the A3 printer also has four separate ink cartridges, which enable the user to replace only the colour that is empty. Furthermore, the MFC-6490CW offers a best-in-class, one-year limited warranty, making it a considerable value when compared to other colour inkjet all-in-one units currently available on the market.