Bright orange - the colour of youth, energy and vitality - is sure to draw in crowds of young people attending the Qatar Career Fair, who will also be interested to know more about Musheireb, the development project at the heart of Doha that is set to change the face of the city.
DOHALAND messages like ‘Share our Passion’ and ‘We innovate to create’ are intended to inspire youth and motivate them. DOHALAND’s participation in this year’s Qatar Career Fair 2010 (QCF) will focus on harnessing the passion of young Qatari nationals and spurring them to grow and develop their potential while relishing the challenges of today’s work environment.
Qatar Career Fair is held under the patronage of His Highness Heir Apparent Sheikh Tamim bin Hamad Al-Thani at the Doha Exhibitions Center from 14 to 18 March 2010. The slogan, ‘Your Future in Your Hand’, puts the initiative in the hands of the youth to pursue their dreams and develop their skills.
“The Qatar Career Fair is a chance for us to emphasize the importance of developing talent and realizing potential. DOHALAND team motto is ‘Developing Together’, and we aim to highlight the importance of passion, self-motivation, and stepping up to the challenge; these are qualities we want all Qatari youth to share, and these are the qualities you need to build in order to succeed to the highest levels,” said Maryam Al Mansoori, HR Manager at DOHALAND.
“I believe that the development of young Qataris is not our responsibility, it is their responsibility. We shall provide them the tools and the opportunities,” adds Maryam Al Mansoori, “We will share our knowledge with them, and provide guidance and support to help build their careers. It is up to them to utilize the opportunity and grow as an individual. When they join the workforce, we will develop together - as individuals and as organizations.”
The Career Fair will try to ensure that Qatari citizens achieve job stability and career development opportunities that maximize their capabilities and skills in an effective and efficient way in different work sectors within the country. It will also be an opportunity for HR departments in the various participating companies to address their human resources requirements.
“This mutually beneficial platform also demonstrates our desire to positively influence the Qatari society, boosts our active involvement in the development of our communities, and reemphasizes our aspiration to enrich the lives of our people. We started this with the sponsorship of the Volunteer Training Program, to help volunteers focus and be prepared to interact and build up for the Career Fair. DOHALAND helped them build skills that are very important and necessary while dealing with young aspirants at the Career Fair,” said Maryam Al Mansoori.
The focus on learning and development is realized through various programs that DOHALAND implements. These include training programs, internships, the Future Affiliate Club launched at the Career Fair last year, and other activities designed to encourage Qatari youth to improve and expand their skill sets.
The Future Affiliate Club was launched by DOHALAND during the 2009 Career Fair, and is based on the principle that a nation's greatest resource is the potential of its people. It offers a bright prospect to Qatari Nationals to be actively involved in the development of a new Qatar through DOHALAND, giving them an opportunity to experience one working day with professionals at DOHALAND’s office, receive latest news and updates and obtain free career guidance from experts. The club presently has members from a number of high schools, colleges and universities. Register online for membership to the Future Affiliate Club.
“Recruitment is not the main objective,” she continued, “If we can motivate these young people to invest in their own talents and abilities, and work hard on developing them, we will have achieved our objective,” says Maryam Al Mansoori.
DOHALAND also recently launched the Knowledge Enrichment Centre, a CSR commitment that was unveiled by His Highness Sheikh Hamad Bin Khalifa Al Thani, the Emir of Qatar, and Her Highness Sheikha Mozah Bint Nasser Al-Missned, on January 2010. The Knowledge Enrichment Centre is a new landmark moored off Doha Corniche that will initiate a knowledge-sharing culture among people in Qatar. It will be the venue to host workshops, seminars, conferences, exhibitions and other cultural and knowledge events, and will contain gathering spaces including a Majlis (for distinguished guests), gallery, Education Room, and an outdoor shaded terrace.
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