EUOTI announces First ONLINE TOURISM Conference
First international tourism online marketing conference kicks off in December in Continental Garden Reef Resort, Sharm El-Sheikh.
Recognizing the growing importance of online marketing, leading Middle East tourism organizations are proud to endorse the Electronic Union of Travel Industry (EUOTI) online marketing conference, which will be held between December 15th and 19th, 2008 in Continental Garden Reef Resort Sharm El-Sheikh. Speakers of the event include leading companies such as Google and Microsoft, leading international universities, the UN World Tourism Organization and Canadian e-Tourism Council.
Managed by the international organization of IFITT together with the collaboration of the Arab Travel Organization (ATO), the EUOTI conference is held under the supervision of the League of Arab states and The Egyptian ministry of Tourism authorities.
“ATO has shown care about spreading the E-culture and teaching the E-Industry in Arab Countries and the Middle East. Consequently, it is sponsoring EUOTI’s International Conferences in the Middle East to support this booming international marketing platform,” said Dr. Bandar Bin Fahd Al-Faheed, President of the Arabic Tourism Organization (ATO).
Similarly, Mr. Amr El-Ezaby, President of the Egyptian Tourism Authority “supports EUOTI in its international mission to train those who work in E-Travel and E-Tourism to enhance their performance and increase their sales through the Internet.” As Mr. Mohammad Almehaizae, EUOTI Chairman confirmed, “The union’s main mission is protecting and developing the E-travel industry and providing professional training to those working in the E-field to enhance their performance and increase their productivity.”
E-tourism is increasing even faster than E-commerce and should reach 55% of the E-Commerce Sector during 2008. The phenomenal growth in E-Tourism is due to the growing reliance on the Internet, e-mails, cell phones and recently, Web 2.0 applications such as TripAdvisor and Yahoo Travel, and meta-search engines such as Kayak or Sidestep. EUOTIʼs International Online Tourism Conference, featuring industry and academic experts, gives Arab and Middle-East operators the chance to learn and take advantage of the latest E-tourism trends.
EUOTI has organised the 15-19 December 2008 conference in conjunction with the worldʼs leading academic body dedicated to tourism and technology, the International Federation for IT and Travel & Tourism and tourism (IFITT). Conference attendees will benefit from a range of activities, tailored for both beginners and advanced online marketers, including workshops, panels and presentations.
EUOTI conference main objective is to create awareness , educate and update Travel industry producers and concerned people with the latest E-travel, E-marketing and E-commerce strategies to enable them to achieve best sales and profits with the minimum effort and human power , as recently proved that around 52% of the world wide E-commerce is covered by the E-travel industry.
The conference will discuss several important topics that include Web Development, Web Designing, SEM, SEO, Online Sales Techniques, Online Marketing technologies, Mobile Marketing strategies, Online Hotel Reservations systems appliance, Video online Marketing, Hotel & Restaurants E-Marketing, Travel Companies business promoting, Duplicating Investments aspects and Broadening The Horizon of E-Travel business.
EUOTI, herewith extends a sincere invitation to all Travel business concerned individuals, corporations and properties to attend its booming international conference event and to get an official certificate approved from the leading world wide travel organizations of attending this unique in the Middle East event.
Participants of the conference will receive a certified certificate in E-marketing, and will have the opportunity to meeting with the experts and exchange experience in the previously mentioned fields. The event will help create a broad and wide net of communications between all participants, as well as bridge the gap between the traditional marketing methods and E-marketing.
Moreover, the conference will help raise awareness and develop a deep understanding for the market and implementing new E-marketing techniques, in addition to targeting new markets and finding new clients worldwide.
The conference invites different categories of people with interests in travel and tourism industry such as:
Target groups that can attend the conference includes owners of travel agencies and their general managers, employees in tourism marketing, employees in aviation marketing, managers of hotels and Nile cruises, employees in the ministries of tourism all over the world, employees in any international organizations interested in tourism or travel industry, managers of business developments and information technology, tourism universities and higher-institutes professors, and any other related field such as public relations, restaurant managers, rent car agents, bazzars, and telecommunication companies.
A guest list, in which we include ministers of tourism all over the world ,businessmen, and VIPs to be the conference guests of honor, is currently being prepared, expecting a number of 115 guests of honor and 60 journalists from all over the world in addition to 12 TV channels for total media coverage.
